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Headed up by Ross Hardie, former Head of Business Development at the Scottish FA, with responsibility for Sponsorships, Commercial Partnerships and The Business Club, and consultant to multiple football clubs, RSX Sports is a full-service agency and consultancy for rightsholders across elite sport: connecting brands, elevating experiences, driving engagement and futureproofing the sports business.
RSX Sports works with some of the biggest names in football, golf, rugby, motorsport and more, and with many of the biggest brands and most innovative solutions providers in the world. To date, RSX Sports has brokered more than $300M worth of Commercial Partnerships and has worked with the likes of FC Barcelona, PSG, AS Roma, AFC Ajax, SL Benfica, Olympique de Marseille, the PGA Tour, the DP World Tour and more on Fan Engagement, creating Sustainable New Revenue Streams, conducting Strategic Commercial Reviews and more.
RSX Sports does so much more than just Sponsorship.....
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Sponsorships, Partnerships, Licensing, Service Provision. You name it, RSX Sports excels in bringing together rightsholders and brands to create winning collaborations.
Sport, without the fans, is nothing. We help you make your fans feel as they should - the most important part of what makes your club, or sport, unique. We help you communicate effectively with fans, give them a voice, make them feel valued and reward their loyalty. We also help you uncover new audiences, reawaken lapsed fans and ensure you get maximum value from your audience.
There's a whole new universe out there, filled with opportunity. You WILL end up in the metaverse at some point, we help you get their safely, and with the best partners, NOW, allowing you to untap the near limitless potential of the metaverse for fan engagement, the consumption of events, content and experiences by your global audience, to recognise and reward your existing fanbase and attract new fans from across the sports and entertainment spectrum, and to untap vast new revenue streams.
Your Matchday (or event) Experience is worth a fortune to you if you get it right. Imagine if every one of your fans spend even just an extra £2 per match? What could you do with that additional revenue? Fans WILL spend more if they've had enough reason to do so. We help you unleash your matchday revenue potential by helping you effortlessly blend sport with entertainment, leisure and hospitality thanks to our experience in sport and across these sectors and through our network of partners.
We don't just connect you with brands. We help you run your commercial operations properly, leveraging our expertise and experience across sport and business. Whether it's strategic commercial reviews, strategic planning, brand architecture, fan engagement or embracing innovation RSX Sports can help take you to the next level off the field, so you can get to the next level on it.
Ross came to us with a fan engagement and revenue generation opportunity which we had previously been approached about and had rejected. He quickly demonstrated an understanding of our business and how this opportunity could benefit us. at the same time, he explained clearly the exact nature of the product. with credibility and knowledge of both rights holder and brand fundamental within partnerships, Ross was able collaborate with both groups to create an innovative and exciting partnership.”
James Hastings-Trew, Senior Commercial Partnerships Manager at the DP World Tour (European Tour)
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